Professional and Personal Branding with StrengthsFinder®

Course Outline

First impressions matter. When you meet a prospective employer or a client, knowing how to accurately market yourself is a vital skill in the working world. This course was designed for individuals wishing to learn the skills of professional (for business owners) and personal branding, particularly in application for work. Using the Clifton StrengthsFinder® 2.0 Profiling Tool and Strengths School™'s proprietary course materials, participants will understand their greatest value-add to their respective workplaces and gain practical handles on how to market themselves and their brand.

Note: This course is eligible for SkillsFuture credit. If you register for the course and you are eligible for SkillsFuture credit (Singaporeans aged 25 and above), we will walk you through the process for claiming.

Course Objectives

  • Understand your greatest talents
  • Learn the key concepts of branding and how it relates to you
  • Find out your unique strengths and how that helps you understand more about what to brand yourself by
  • Discover your passion and how to use that for your brand
  • Know your core values and how to use that for your brand
  • Find out your calling using 'The Power of Purpose' framework to build your brand
  • Develop your brand mantra: What do you want to be known for?
  • Develop a brand statement using your strengths to 'sell' yourself
  • Sharing who you are and not who you think you are; using strengths to be 'real' and authentic towards your audience
  • Discover your main 'brand mantra' from your top 5 strengths and how to tell the world what you stand for

Date & Time

15 June 2017
10am - 6pm


The 3rd Space
China Square Central
18 Cross Street, #B1-05
Singapore 048423


$500 (no GST)
Special Introductory Rate: $400

Min. Participants to Run the Course



Every course participant will receive:

  1. A Gallup StrengthsFinder 2.0 Top 5 Access Code + Full 34 Unlock Code (worth S$135)
  2. The StrengthsFinder 2.0 E-book
  3. A customised Strengths Tag with your Top 5
  4. The Professional and Personal Branding with StrengthsFinder® Workbook

Register for the workshop and download the brochure

Name *
Are you a Singaporean aged 25 or above? *

Testimonials from Past Workshops

The StrengthsFinder workshop gave me a powerful way to describe myself and put my best foot forward.
— Matthew Reinert
To make the connection between job descriptions and my personal characteristics effectively is very important, and also useful as I search for suitable jobs. This course was well-presented and easy to understand. 10/10!
— Yoshinori Makino
After the workshop, I was equipped to analyze my strengths and be able to match them with specific job descriptions. I got to know my strengths better and I now know what I can offer my employers. 9/10!
— Carlos Scull
This workshop helped me to gain more self-awareness of my strengths and practically relate them to the career I want to pursue. 9/10!
— Melania Lotti
The greatest benefit I received from this workshop was understanding the structure to devise the content for cover letters and interviews. This course was very well-facilitated. There was a good mix of lecture, individual work, and sharing!
— Anita Dhillon
During the workshop, I developed a deeper understanding of my strengths and learned how to link them to job requirements instead of relying solely on hard skills. The workshop was very useful for intrinsic and intrapersonal learning!
— Tey Sovannaroth